Giles Design Inc.

1221 Logo

A mark for an urban, mixed-use [retail, office, residential] building that’s located in a revitalized area on the edge of downtown San Antonio. Our rebus-like logo combines letters and numbers to create an arresting, somewhat avant-garde identity based on the building’s street address.

Sandbar Logo

The Sandbar Fish House & Market logo has an air of naïveté that communicates an old-fashioned seriousness about quality and freshness — a no-nonsense approach to good food. It’s an identity for a casual, hip seafood bar built on an obsession with simplicity, quality, and freshness.

Tobin Library Monument Book Sign

The Tobin Branch’s new monument sign is a 12-foot tall book illuminated from the inside.

Tobin Park Entry Signage

Our graphics and signage program for this suburban park incorporated the almost-vanished art of “faux bois.” It not only honors nature [appropriate in a park setting], but continues a decades-long San Antonio love affair with this odd and beautiful art form.

Pearl Brewery Can Sign

30-foot, roof-mounted “can sign,” a landmark at the junction of two major highways in downtown San Antonio. This iconic, playful sign was inspired by the old “animated” Butter Krust Bread sign that was demolished in the 1990s.
View video to see the animated layout

John Knowles Hair Product

Package design for a line of custom hair care products based on botanicals. Our graphics and color palette struck a fine balance between “organic” and “high-end.”

Victory Ranch Sales Guide

The sales book is a field guide to life at Victory Ranch. Page formats resemble a lab workbook and allow a broad range of photos and information to be presented in an accessible, uncluttered manner. The format worked especially well for the floor plans and related data.

Rancho San Miguel Logo

Identity for a low-density Texas Hill Country development named after the 18th Century Spanish governor of the area. Our logo was inspired by ironwork and cattle brands, befitting the property’s 100-year history as a cattle ranch.

Alphabet Soup Logo

This bistro in Philadelphia gave us a challenge: design an urban, modern logo with the naiveté of an old schoolbook. Our response was this mark, influenced by an elementary school lettering guide. We kept it from getting too cute by rendering it in a slightly off-kilter, unexpected palette: an almost-harsh rust paired with deep orange and bold turquoise.

Boudro's Crest Logo

This popular San Antonio bistro had a dated-looking Southwestern-themed identity and interior design that was not communicating the sophistication of the menu. Our new logo has a hint of New Orleans urbanity combined with a rustic Texas look that suggests the Cajun, Gulf Coast, and Texas beef dishes served at the restaurant.

Pearl Stable Logo

The former home to the horses that pulled Pearl beer wagons and now renovated as an elegant event venue. Our logo design pays homage to the hard-working equines, the era, and the industrial origin of the building.

Pearl Farmers Market Logo

The mark is inspired by fruit crate labels, simplified and modernized.